Branding an apart-hotel built around a tennis academy

CYPRUS, 2020–21 Wimbledon Park was conceived as a smart, eco-friendly apart-hotel with a tennis academy and sports facilities, on sites in Limassol, Paphos and Chloraka. Andrew Sakhno developed its logo and identity, positioning, website and investor presentation, as well as the videos for its YouTube channel.

Client: Wimbledon Park
Year: 2020–21
Location: Limassol, Paphos and Chloraka, Cyprus
Role: Brand, positioning, website and video
Disciplines: Brand & Identity, Social & Content

Investor deck cover for an eco apart-hotel with a tennis academy in Limassol, Paphos and Chloraka, framed by tennis photos

Client and context

ARALAN Consulting’s company deck lists Wimbledon Park as a network apart-hotel with sites in Limassol, Paphos and Chloraka.

The task

Brand and position a smart apart-hotel concept with a tennis academy and sports facilities, build its website and investor presentation, and make videos for its YouTube channel.

My part

Brand, positioning, website and video

Key decisions

Position it as a smart apart-hotel built around a tennis academy and sports facilities.

How it was done

Developed the logo and the brand identity.
Positioned it as a smart apart-hotel with a tennis academy and sports facilities.
Designed and built the website and the investor presentation.
Produced videos for the project’s YouTube channel.

What was delivered

Logo and identity, positioning, the website, the investor deck and videos for YouTube, 2020–21.

Materials and proof

Gallery

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Building a brand like this one?

I’m open to in-house roles and to client projects. Write to me about the task, or take the CV.