Andrew Sakhno
ENRU (Русский)

Ukrainian journalists in Athens, and a press conference by the Head of the Bank of Greece

ATHENS, 2010 In 2010, as Head of PR at Piraeus Bank in Ukraine, Andrew Sakhno took a group of Ukrainian journalists to Athens for briefings, a cultural programme and a press conference given by the Head of the Bank of Greece.

Client
Piraeus Bank (Ukraine)
Year
2010
Location
Athens, Greece
Role
Head of PR
Disciplines
PR & Media, Events
The press group posing together in a meeting room in Athens
Athens, 2010.

The task

Take a group of Ukrainian journalists on a press trip to Athens, with a cultural programme and a press conference by the Head of the Bank of Greece.

My part

As Head of PR at the bank I organised the trip: the group, the programme and the press conference.

Key decisions

  1. Build the working programme around a press conference by the Head of the Bank of Greece.

  2. Give the journalists a cultural programme alongside the briefings.

How it was done

  • Organised the press trip from Ukraine to Athens for a group of journalists.
  • Planned a cultural programme around the working days.
  • Arranged the press conference with the Head of the Bank of Greece.

What was delivered

The trip took place in 2010: briefings, the press conference and the cultural programme. The photos on this page are from it.

Materials and proof

Select a picture to enlarge it. Use the arrow keys to move between pictures.

  • Athens, 2010.
  • The press conference, Athens, 2010.
  • A briefing for the journalists.
  • The cultural programme.
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The press group posing together in a meeting room in Athens

Athens, 2010.

Need your company in the news?

I’m open to in-house roles and to client projects. Write to me about the task, or take the CV.

Discuss a similar projectDownload CV PDF, 2 pages